The Importance of Press Releases to a New Business

Jo Mckinney

If you have a new business or you are thinking of starting one, you need to be aware of the importance of certain types of marketing. Promotion is essential to getting your business or company off the ground and for attracting new customers to boost sales. That all important word – marketing Press releases can be used as one form of internet marketing that will alert customers to any new products or services that you are offering. It can also be used simply to remind existing clients that you exist and are still trading, and also to alert potential new clients to the fact that you can give them the service or products that they may be need. Press releases can be used in hundreds of ways and still prove to be incredibly beneficial to your business or company. Not only can they be used as a basic form of unobtrusive communication between the suppliers of a product or service…

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Copywriting

5 Great Ways to Develop Your Web Copywriting Career

Jo Mckinney 0 Comments

Copywriting is a good, convenient way to make money. You can fit it into your schedule easily, and anyone can get into it, as there are no specific qualifications required. As such, however, there are many who are showing an interest in this developing field. Competition for web copywriting jobs can be fierce if you are just starting out, so here are five ways to develop your career as a copywriter on the web: Practice, Practice, Practice By practicing, you will develop not only your style, but also your speed and accuracy. This is very helpful, as content is not the only important aspect of online copywriting; speed is also paramount. The better you are at meeting deadlines, the more valuable you will be as a web copywriter. Read Reading whatever you can get your hands on will enable you to compare your skills to those of other writers, and also motivate you to improve your skills. Reading also provides…

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Copywriting